Renew your purpose. Convey your story.
CREATE A BRAND THAT ENDURES.
MINNEAPOLIS GRAPHIC DESIGN STUDIO
Timeless visual brands rooted in meaning + purpose.
Your business is driven by impact. You care about your community and the ripple effect of positive change you can create in the lives of people you work with every day.
There’s a story behind what you do, and you’re ready to share it with the world through a powerful brand identity that exudes your values. You’re ready for a refined, timeless brand that will drive decisions, convey quality, and reach more of your kind of people.
This is why I’m committed to giving my clients a seamless, fun experience when we work together! Collaborating with one branding client at a time, I’ve honed my process over the last 12 years in business to be highly supportive and detailed.
With full attention on your project, we have both the creative space and structure to craft a successful visual identity for your brand that renews your excitement to show up in all areas of your business.
Hi, I’m Allison, a Minneapolis graphic designer helping businesses create an experience through their branding.
If you’re searching for a designer who designs brands that are approachable and sincere, yet polished, you’re in the right place. One of my favorite compliments I’ve received from a client? “You make branding human.”
It’s what I love to do — bringing you back to your why so your vision can shine through a brand that’s beautiful but also conveys warmth and a quality of timelessness.
Since 2012, I’ve worked with 125+ clients across industries. What they have in common is a desire to do good in the world and see their goods, products, and services help others. Even in very B2B settings, I specialize in creating warm, welcoming brands filled with nuance, driven by story, and rooted in meaning.
Reviews from Past Clients
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“OUR NEW BRAND STYLE HAS ELEVATED OUR BRAND AS A WHOLE SO THAT WE ARE IN A STRONGER POSITION IN THE MARKETPLACE.”
“Before working with Allison, we were a bit like an awkward teenager going through a growth spurt. We didn't know where we fit in, where to focus, or what we wanted to look like. Now, we are grown up!
Our new brand style has elevated our brand as a whole so that we are in a stronger position in the marketplace. We are taking market share from our competitors and growing our business, and our new visual brand with consistent logo placements, colors, fonts, and graphic direction has played a large role in that growth. Allison doesn't take shortcuts in her process. The experience challenged us to really think hard about who we are as a business and what we wanted to achieve. In the end, the results are worth it.”
TANA DEBOER
Marketing Director, RAVE Sports -
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“HER INTUITIVE UNDERSTANDING OF MY BRAND BROUGHT THE OUTCOME TO A RICHER PLACE THAN I WOULD HAVE IMAGINED.”
“Working with Allie was the spiritual renovation my business needed. I developed a deeper appreciation for where my brand began along with insight and momentum to take me where I want to go. She was consistent in her communication and the perfect blend of reliability and flexibility.
Collaborations can be hard when you don't share an expertise. I knew that I needed something Allie offered, but I didn't always know how to translate the feeling of what I wanted into a tangible explanation. Her intuitive understanding of my brand brought the outcome to a richer place than I would have imagined. She is someone I am overjoyed to refer to and love having her on my team.”
MEENADCHI
With Meenadchi -
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“I AM SO THANKFUL FOR HOW MUCH VALUE YOU BROUGHT OUR COMPANY.”
“Allison helped us to design and flesh out our brand identity and given us incredible guidance on brand consistency and perceived image. Our style guide has especially been an enormous help to us and will be a valuable tool going forward.
The process was incredibly well-organized, seamless, and fun. Allison is so down to earth and has an absolute heart for helping her clients. I am so thankful for the results and how much value working with Allison brought to our company. I would do it again in a heartbeat!
STEPHANIE FOWLER
Founder and CEO of Austin | Fowler -
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“WITH MY NEW BRAND, I’VE EXPERIENCED MORE BOOKINGS, MORE EASE AND MORE CONFIDENCE.”
Working with Allison has helped me feel much more confident in how I’m sharing my business with the world. Her process goes beyond design - she helped me take a step back, roll up my sleeves, and clarify my mission, vision and the “why” behind my business, and then designed a professional and memorable brand that represents that.
Since launching my new brand, I’ve experienced more bookings, as well as more ease when reaching out to my target market and differentiating myself from my competitors. Thank you!
SADIQ DAHIR
Owner of Amana Financial -
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”I COULDN’T HAVE IMAGINED A VISUAL IDENTITY THAT WOULD FEEL SO TRUE TO WHAT I WANTED TO CREATE FOR OTHERS.”
Allison brought me back to Earth, back to my why, and truly nurtured a partnership where we could create together. Her process is next to none. I got to write my story, share my goals and dreams, and lean into how I want those who interact with my business to feel.
When Allison sent me the two beautiful brand concepts, I got to the second and was beyond words. There was no way that I could have imagined a visual identity that would feel so true to what I wanted to create for others.
STEPHANIE WALLACE
Founder of Tactful Human
ON THE BLOG
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