Prairieview Covenant Church
INDUSTRY: Church, Non-Profit
SERVICES: Branding, Stationery, Social Graphics, Newsletter, Church Bulletin
TONE: Spiritual, Inviting, Hopeful, Connected, Grounded
ABOUT THE CLIENT
Prairieview Covenant is a small church in New Richmond, WI with deep roots and a mission to lead people to become fully devoted followers of Jesus. They strive to be a place where everyone feels welcomed, seen, and invited to join with the family of God and grow personally + spiritually.
As Prairieview approached their 130th anniversary as a church, we set out to create a modern and approachable visual identity that aligns with their values, reflects their warm, hospitable, and connected community. The new brand resonates both with their current long-time members and new, young families who are looking for a church home, which in turn helps Prairieview continue to grow and thrive in the years to come.
INSPO BEHIND THE DESIGN
The design is contemporary and grounded, and speaks to connectedness and community.
The crossroads symbol was inspired by Prairieview's commitment to meeting families during transition and being a second home for their members, with the yellow cross representing hope, optimism, and guidance.
IMPLEMENTING THE BRAND