Lacey Jones

INDUSTRY: Coaching
SERVICES: Branding, Custom Icons, Stationery, Social Media Graphics, Course Workbook Template

BRAND TONE: Empowered, Confident, Approachable, Playful, Connected

ABOUT THE CLIENT

Lacey Jones Coaching provides moms with valuable tools as they develop into confident mothers who are able to lead, teach and guide their children without doubting their choices, goals, weaknesses, and strengths. As a mom of 5 teenage boys, Lacey provides real, drama-free, and level-headed coaching that empowers her clients to proactively build the life they want for their family.

Lacey wanted to launch her coaching business with her best foot forward and develop a professional visual brand that reflects her creativity, warmth, and personal client experience.

INSPO BEHIND THE DESIGN

The playful color palette, modern font, and use of arches and shapes come together to reflect Lacey’s engaging personality, her comfortable coaching environment, and how she supports her clients.

The double line in her monogram represents the journey of motherhood that Lacey and her clients are on side-by-side (in their coaching relationship and as fellow mothers).

KIND WORDS FROM THE CLIENT

“Working with Allison helped me accomplish this and convey to my potential clients that I’m the real deal and they can trust me! Her process also helped me break through roadblocks and figure out the direction I really wanted to go with my business. Allison is very talented, knows her stuff, and her collaborative nature and systems make her really easy to work with. I receive so many compliments on my new brand!”

Beautiful custom site design by Blooming Design Co.

Ready for a stunning brand that (finally) reflects who you are and connects with your people?