Belightfull Company
INDUSTRY: Consulting
SERVICES: Branding, Stationery
BRAND TONE: Chic, Inspirational, Optimistic, Bold, Honest, Storyteller
ABOUT THE CLIENT
Belightfull Company is a communications, PR, and media relations consultancy that develops partnerships with clients and helps them tell their story in a strategic and impactful way. They believe successful storytelling isn't just about the story — it’s also about the storyteller and how the story is told. Amy, the heart behind Belightfull, was seeking to establish herself as a solid strategic communications partner, with development of passive income streams coming down the road.
INSPO BEHIND THE DESIGN
The Belightfull brand is colorful, honest, and oozing with positivity. The lettering style and color palette give the brand a boutique yet welcoming and optimistic feel. The curved tagline speaks to creativity and the storytelling aspect of her work. The recurring sunbeam motif connects to Amy’s ability to truly shine a light on her clients’ stories, while also nodding to her “why” and the light of her life, her son.
KIND WORDS FROM THE CLIENT