Lesson 4: Play the "Long Game" with Your Marketing

As I've experimented with my business marketing and I've learned two important things: 1.) relationship-based marketing is a must and 2.) investing in strategies that help you play the "long game" is KEY to creating a sustainable business. In this lesson, we dig into these approaches and 5 specific strategies that have helped my business grow steadily over time (hint: no social media involved).

Play the Audio Lesson:

For links + resources discussed, check out the written format of this lesson here.

 

 


About your mentor

I'm Allison Burns, a branding and graphic designer with 12+ years of experience crafting timeless brand identities for mission-driven businesses that convey their purpose through visuals, connect with their audience, and leave an enduring impact. I’m also a wife, mama, life-first business enthusiast, and mentor to designers who are in the early years of their freelance journey.

If you enjoy this audio course and want to receive more personalized support as you grow your design business, I’d love to invite you into the Anchor + Grow Mentorship, a membership and community for designers who want to skip the messy middle and get the support they need to confidently run a successful design studio.

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Lesson 3: Simplify + Streamline for Growth

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Lesson 5: Create Better Boundaries